Website positioning (SEO)
SEO (Search Engine Optimisation) is the specific adaptation of a website to a search engine. The aim is to achieve the highest possible position in the organic (free) Google search results. Complementing the effective positioning of the website are off-site activities, mainly external linking and building trust to the domain through content marketing activities.
In order for the positioning of the website to be effective, it is necessary to take care of a high level of content on the website. It is also necessary to skilfully use key phrases or specific answers to queries. Specific user behaviour also has an impact on the position in Google and organic traffic on the website. For example, how quickly they leave the page and how much time they spend on it.
WHO IS SEO FOR?
For any company that communicates and acquires customers through its website. From small local businesses, through niche industries that want to be leaders, to e-commerce shops, startups and large companies and manufacturers.
Small and medium-sized local businesses
SEO helps you build your reach and gives you the opportunity to attract a large number of customers without having to hire a marketing team.
E-commerce
Thanks to SEO, e-commerce websites can systematically build up a group of regular customers and avoid the intermediation of entities such as Allegro.
Niche, specialist industries (e.g. lawyers and bloggers)
Those who target products and services to a narrow audience and operate regionally.
Start-ups and companies that enter foreign markets
With Google Ads (AdWords) campaigns, companies are able to be visible almost everywhere.
Large companies
Who are looking for other channels to reach new partners or scalable solutions for sales and marketing departments.
SEO STRATEGY
Includes a subscription-based, 12-month action plan. It consists in constant project work: preparing effective and quality texts and reacting to changes in the Google search engine algorithm.
HOW WILL WE WORK ON OPTIMISING YOUR WEBSITE?
HOW WILL WE WORK ON OPTIMISING YOUR WEBSITE?
1. We will match key phrases to the page
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2. We will take care of unique content and the appropriate number of words
Oryginalne, niepowielane treści na stronie decydują o pozycji strony w wynikach organicznych. Kopiowanie treści z innych stron (lub własnej) może spowodować, że strona nie wejdzie na wyższe pozycje wyszukiwania.
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3. We will optimise the headings and meta data of the page
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4. We will optimise page load speed
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5. We will provide you with a SSL certificate
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6. We will design the linking strategy
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7. We will recommend and implement content
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Portfolio
To see us in action, get to know our work. Over the course of 16 years we have created hundreds of projects. From small company websites to very complex portals and CRM systems, managed even by several thousand people.
See all realisationsSee the rest of our offer
Click on a link to go to a specific subpage.
Frequently asked questions
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